Case Studies

We combine our hunger to drive business results with our deep understanding of consumer attention to make impactful shifts on your business, whatever that objective may be…

Budweiser

Harry Caray’s Last Call

Capitalize on a once-in-a-lifetime moment to celebrate a historic win in the most memorable way possible.

TBS

Angie Tribeca’s Marathon Binge

Make a major splash around a new brand positioning by getting fans on social media talking about TBS and its new series launch, Angie Tribeca.

Mondelēz

Halls’ Data-Driven Method to Follow the Flu

Increase household penetration by leveraging real-time CDC data to “follow the flu”, targeting users in areas over-indexing in flu incidents with relevant Halls messaging.

General Electric

GE’s “Experimental” Support of STEM Education

Drive perception of GE as an innovative technology company through active support of STEM education

Pepsico

Quaker’s Push for Buyers to Make Overnight Oats

Increase summer sales of Quaker Oatmeal by promoting preparation of Overnight Oats

noosa

noosa’s Whimsical Approach to Fan Engagement

Engage an active fan-base while highlighting noosa’s unique product benefits in a creative fashion

Budweiser

Bud’s Quest to Influence America’s Coolest City

Budweiser looked to VaynerMedia to execute an influencer project in support of their national summer 2016 campaign featuring the America can. Specifically, our area of focus was the Denver DMA to increase relevancy & purchase.

20th Century Fox

Film’s Soaring Attempt to Connect with Movie-Goers

Generate awareness of soon-to-launch movie, Eddie the Eagle, and create a connection with movie-goers, specifically females aged 45+

International Champions Cup

ICC’s Discovery of True Soccer Heroes

Create an emotionally driven, soccer-focused video to highlight the love and devotion the game inspires.

Diageo

Johnnie Walker’s Digital Mentorship

Introduce a new generation to Johnnie Walker whiskies by translating proven, educational experiences for new, interactive, conversational platforms.

360Fly

360° Camera Seizes the (Black Fri)day

Turbocharge sales on Amazon & its dot-com for the holidays in tandem with its efforts to support 360° video cameras & accessories across other online channels

Budweiser

Bud’s Drive to Light Up Hockey Town, USA

Budweiser sought to introduce and sell its “smart” hockey product in the US through increased media investment and a UX overhaul of its owned shop site.

Major League Soccer

MLS’ Push For Historic Viewership

Maximize tune-in to the 2016 MLS Cup championship game across audience segments, with particular focus on multicultural millennials, while building affinity and awareness of MLS at-large.

STAINMASTER

STAINMASTER® Carpet Care Scares Up Sales

Drive awareness and trial of STAINMASTER carpet care products nationally to establish the STAINMASTER brand as a top 3 brand in the category