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Five Ways the Oscars Are Getting Social

These days, it seems that every major event (e.g. SuperBowl, NBA All Star Weekend, Grammy’s) has been getting involved with social media to some extent, and the Oscars – Sunday, March 7th, 8PM EST – are no exception. Coming off of two horrible years, in terms of television viewership (including [...]

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Chat Roulette: Early Thoughts and Opportunities

Before I get started, let me warn you that even though Chat Roulette “does not tolerate broadcasting obscene, offending, pornographic material,” you will find that Chat Roulette does contain exactly that kind of content. So, keep that in mind before you choose to visit the site. Chat Roulette is a [...]

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Social Media Allows Fans to Have Voices Heard

Business sports By Sam Taggart on Feb 2nd

In the spirit of full disclosure, I want to mention that VaynerMedia has been working with the National Basketball Association’s New Jersey Nets for almost four weeks. If it seems like I’m being harsh on my own client’s performance on the court, I’m not. I am simply stating facts. As [...]

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The NFL’s Super Situation

sports By Sam Taggart on Jan 20th

The National Football League has to be pretty happy right about now. Going into the Conference Championship games, there are four very nice Super Bowl scenarios lined up. Typically, Super Bowl viewership numbers are pretty steady. The game is watched by 40%-43% of households every year, and the NFL doesn’t [...]

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You’re a Retired Professional Athlete… Now What?

Marketing sports By Sam Taggart on Jan 6th

You were a professional athlete. You most likely spent your whole life working towards the goal of earning a living by playing sports. Some might say you were born with a ball (or a pair of goggles, or a joust, or running sneakers) in your hand. You spent your youth [...]

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