On August 18th, Facebook announced their newest feature, “Places”.  The latest contender in the geolocation game is fully integrated into the dashboard of the Facebook iPhone app or touch.facebook.com (if your mobile browser supports HTML 5).
If you’ve used some of the popular geolocation apps that have been picking up steam [...]

Google announced yesterday that they have decided to scrap Wave. First announced on May 27, 2009, it was introduced as “a new web application for real-time communication and collaboration.” Basically, it allowed the user to combine email, instant messaging and social networking, effectively tying everything together into one easily digestible [...]

If you were in the United States from June to July, odds are fairly good that you developed some form of “soccer fever”. Personally, I really didn’t care about soccer at all until my buddy sent me a “March Madness-like” grid to fill out. After I made my picks (I [...]

Note: In this article I discuss the flaws of BP’s use of social media and how proper utilization of this medium could help their image in the Deepwater Horizon oil spill. While I take an interest in their online response, I realize that this is the least of their worries [...]

On February 3, 2010, I wrote an article about how Dominos Pizza utilized transparency in their advertising to turn around the public’s perception of their products. I pointed out that they are effectively combining social media and traditional advertising to tell an apologetic, “we promise we’ll do better” story. Furthermore, [...]