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Deal of the Day or Feeding Frenzy?

If you haven’t yet heard, the popular restaurant search engine, Restaurant.com, created an impressive splash over the past 2 weeks as it jumped into (and quickly out of) the growing pool of DOTD sites like Groupon, Yipit, and Yelp. Perhaps feeling a little left out of the whole group-buying craze, Restaurant.com launched [...]

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Group-buying beyond Groupon

Last week, in the midst of all that negative publicity surrounding Groupon, a new challenger stepped into the proverbial group-buying ring: restaurant ratings and reviews service, Zagat Survey, with “Zagat Exclusives”. Adding a wrinkle to existing “deal-of-the-day” sites like Groupon and Yelp Daily Deals, Zagat Exclusives will only feature coupons [...]

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Stop Sleeping: Waking the Rooster

Marketing By David Zhang on Jun 21st

Entirely family-owned and operated out of Rosemead, California, Huy Fong Foods manufacture a handful of chili-based sauces which feature the now famous strutting rooster in gleaming white on their trademark green-capped plastic squeeze bottles. In their 30 years of business, they’ve garnered a heavy cult following almost exclusively through word [...]

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My Twitter Birthday – A Time to Reflect, Review, and Retweet

Twitter By David Zhang on May 4th

It’s my birthday and I’ll hashtag if I want to. In reality, my first Twitter-versary was back on April 6th.  I was just a bit preoccupied breaking the next billion-dollar company at the time, and couldn’t properly celebrate. Yes, Twitter itself is almost 4-years old now, so I did arrive [...]

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Groupon: How I Learned to Stop Worrying and Love the Deal

Very few things satisfy me more than 1) eating great food, and 2) getting a great deal. So when I discovered Groupon, a site practically dedicated to enabling both my vices simultaneously, and for free, I naturally assumed it was too good to be true. For years, there’d been plenty [...]

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