Comments on: The Advantages of Immaturity http://vaynermedia.com/2010/06/the-advantages-of-immaturity/ The Official VaynerMedia blog Thu, 04 Nov 2010 19:06:42 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: MarcusKRZ http://vaynermedia.com/2010/06/the-advantages-of-immaturity/comment-page-1/#comment-1447 MarcusKRZ Wed, 30 Jun 2010 01:19:02 +0000 http://vaynermedia.com/?p=3882#comment-1447 Absolutely, I completely agree. There are lots of benefits to Twitter beyond earned media and there are plenty of businesses that stand to improve their services through its utilization even if they receive zero media coverage as a result. Absolutely, I completely agree. There are lots of benefits to Twitter beyond earned media and there are plenty of businesses that stand to improve their services through its utilization even if they receive zero media coverage as a result.

]]> By: MarcusKRZ http://vaynermedia.com/2010/06/the-advantages-of-immaturity/comment-page-1/#comment-1448 MarcusKRZ Wed, 30 Jun 2010 01:17:26 +0000 http://vaynermedia.com/?p=3882#comment-1448 Thanks for the comment Rich.<br><br>Twitter is absolutely still relevant, the question is when the utilization of it loses "newsworthy" status, which may be approaching. There's still massive value on the platform, but earned media has been a nice bonus for the past couple of years. Even though there's still a large part of the population that doesn't use it yet, it may have reached a point in public consciousness where the simple fact that a brand is using it is interesting.<br><br>As for moderation, I don't see Twitter doing anything big on that front for a long while. While spam is definitely an issue, they would risk a lot by doing anything too extreme to combat it. Thanks for the comment Rich.

Twitter is absolutely still relevant, the question is when the utilization of it loses “newsworthy” status, which may be approaching. There's still massive value on the platform, but earned media has been a nice bonus for the past couple of years. Even though there's still a large part of the population that doesn't use it yet, it may have reached a point in public consciousness where the simple fact that a brand is using it is interesting.

As for moderation, I don't see Twitter doing anything big on that front for a long while. While spam is definitely an issue, they would risk a lot by doing anything too extreme to combat it.

]]> By: TheGreatWazu http://vaynermedia.com/2010/06/the-advantages-of-immaturity/comment-page-1/#comment-1446 TheGreatWazu Wed, 30 Jun 2010 00:52:44 +0000 http://vaynermedia.com/?p=3882#comment-1446 Twitter should be and has become much more than a place to house your next campaign. I think that "first mover" benefits are diminishing as saturation increases but it's still a great platform that all businesses should employ. It's Search.Twitter is a fantastic tool for finding out the current pulse on anything whatsoever. Twitter is unique. It's much much more than how many people are following you. Twitter should be and has become much more than a place to house your next campaign. I think that “first mover” benefits are diminishing as saturation increases but it's still a great platform that all businesses should employ. It's Search.Twitter is a fantastic tool for finding out the current pulse on anything whatsoever. Twitter is unique. It's much much more than how many people are following you.

]]> By: Rich LoPresti http://vaynermedia.com/2010/06/the-advantages-of-immaturity/comment-page-1/#comment-1445 Rich LoPresti Tue, 29 Jun 2010 17:33:47 +0000 http://vaynermedia.com/?p=3882#comment-1445 As @GaryVee said "the internet hasn't even had sex yet!" I think Twitter is still very relevant. I know a lot of people that still don't use it "or get it" for that matter. <br><br>I think the bigger question to me would be….. If/when Twitter tightens up the free flow of Tweets by developing/enforcing stronger moderation rules (to deal with spammers) within the Twitter community. What would happen to Twitter than? (I feel it would have an adverse effect in the beginning but give them more credibility in the long run). <br><br>@seekingminds As @GaryVee said “the internet hasn't even had sex yet!” I think Twitter is still very relevant. I know a lot of people that still don't use it “or get it” for that matter.

I think the bigger question to me would be….. If/when Twitter tightens up the free flow of Tweets by developing/enforcing stronger moderation rules (to deal with spammers) within the Twitter community. What would happen to Twitter than? (I feel it would have an adverse effect in the beginning but give them more credibility in the long run).

@seekingminds

]]>