Comments on: Stop Sleeping: Waking the Rooster

By: Mike Williams

Mike Williams — Wed, 14 Jul 2010 22:12:10 +0000

I know I'm a little late to this party, but on the topic of online ordering – my guess is their business is focused around relationships with distributors and retailers. As such, it can sometimes be dicey for the producer to sell retail as well. Of course, I don't know the details, but it is worth noting that there might be more there than meets the eye.

By: Paul Jacob Roberts

Paul Jacob Roberts — Wed, 23 Jun 2010 00:30:11 +0000

Nice concise case study/example.

By: NicoSchweinzer

NicoSchweinzer — Tue, 22 Jun 2010 18:07:18 +0000

I think its kinda charming, that the offer a “regular” and an “enhanced” version of the website

By: Brand Bison

Brand Bison — Tue, 22 Jun 2010 13:16:06 +0000

Thanks Caleb. I'm the only one out of my friends that says Sriracha is overrated as well. I prefer the 99 cent Louisiana hot sauce. On a branding note…This is just sad.

By: Dave Zhang

Dave Zhang — Tue, 22 Jun 2010 03:41:55 +0000

Blasphemy

By: Dave Zhang

Dave Zhang — Tue, 22 Jun 2010 03:41:42 +0000

Nope but you should find a way to include it! Although I'm not sure if Matt's a fan.

By: Dave Zhang

Dave Zhang — Tue, 22 Jun 2010 03:41:12 +0000

I think they might sell it at Wal Mart too, but they'll definitely have it at KaMan – let me know what you think!

By: Dave Zhang

Dave Zhang — Tue, 22 Jun 2010 03:39:44 +0000

Exactly, they already have access to so many fans but have yet to utilize their Facebook Page. It would be so easy for them to run just about any kind of promotion they'd like. Thanks for commenting, Paul. It's always great to find another Sriracha fan!

By: TheGreatWazu

TheGreatWazu — Tue, 22 Jun 2010 01:12:43 +0000

Well I've never heard of it but now I'm gonna hafta go git me sum at the KA MAN FOOD store down the road. I hope its hot enough to enjoy. I like tears and a runny nose. Maybe this company could use a little Vaynermedia to help them out???

By: Paul Shively

Paul Shively — Tue, 22 Jun 2010 00:25:43 +0000

I love the stuff… I'm always blown away though when a facebook fan page is so underused. Sriracha's takes that to an entirely new level; No company posts!!! I wonder if someone has fully comprehended what 200,000 raving fans could do for their business if only slightly enticed??? Better product placement, even better sales, and even more!!!

By: philtoronto

philtoronto — Tue, 22 Jun 2010 00:22:39 +0000

Nope, not at mine =)

By: Wendy Hopkins

Wendy Hopkins — Tue, 22 Jun 2010 00:19:10 +0000

That stuff did not go on my famous breakfast sammies, did it?

By: Caleb Brown

Caleb Brown — Mon, 21 Jun 2010 23:46:23 +0000

Great post (even though Sriracha is way overrated)

By: philtoronto

philtoronto — Mon, 21 Jun 2010 23:24:10 +0000

Beautiful.